Hunter Cressall has been a professional in the motion picture, television and communications industry for over twenty years. Hunter began is career in 1983 working at WXTX, a local UHF television station in Columbus Georgia. Hunter worked in broadcast off and on through high school while he pursued film making in his spare time. By 1989, Hunter had graduated from The University Of The South, Sewanee Tennessee with a degree in economics. That in hand, Hunter moved to Los Angeles and quickly began a career in feature films.

From 1990 to 1999, Hunter Cressall worked on commercials, television shows and over thirty feature films as prop master, Art Director, and Production Designer. When not running the art department for feature films, Hunter constructed detailed miniatures for special effects sequences in film and television. In 1996, produced the in-game cinematic segments for Sony’s Twisted Metal franchise. This would mark the beginning of Hunter’s work with multimedia and lifelong dedication to emerging media technologies.

By 1998, the internet, digital video and nascent high definition video had begun to transform the industry. Looking for new opportunities, Hunter took a position with Leo Ticheli Production in 1999 to become a new in-house director. There Hunter worked with the brand-new Panasonic Varicam HD broadcast camera and honed his already considerable editing skills on Avid, Final Cut, and Discreet non-linear systems. Hunter worked with such clients as Blue Cross of Alabama, McKee Foods, Alabama Power, UAB Medical and Segway. It was at Leo Ticheli Productions that Hunter Cressall produced the now infamous Mac Switch Parody that still enjoys a huge fan following worldwide.

By this time it had become clear that even with HD Video dominating the communication market, traditional video was being replaced by a number of diverse digital technologies. In a short period, Hunter witnessed tape distribution replaced by Telestream and standard broadcast formats pushed aside in favor of DV media and prosumer video content. In short, Hunter realized that the communication director of the current marketplace had to be flexible, knowledgeable and well versed in the dizzying number of media options available to the video professional.

In 2005, Hunter started his own high definition and multimedia communication company. He quickly earned recognition as a resource for multi-format and non-standard media production. Hunter became a frequent lecturer and seminar host for film making and multimedia production, conducting workshops across the Southeast. With his corporate experience and comprehensive media background Hunter was able to custom build communication solutions for his clients both in terms of technology and organization.

Today Hunter Cressall produces custom instructional content, news releases and promotional video for a wide number of clients. He also consults for internal media and communication departments, assisting his clients in achieving communication objectives with clarity and efficiency. Recently Hunter co-founded Obvious Notion a production company with his long time creative partners Brian Pace, David Woods and Phil Sutton. In this new venture, Hunter continues to be a vanguard of emerging digital media and continues to be a pioneer of new applications for existing technologies. And despite his best efforts, his Mac Switch Parody continues to find new viewers.

Obvious Notion is currently in production of its first Steampunk Feature: Engines of Destiny.