Pet Center
Discover how Purina can support you at every step of finding, feeding, and caring for your pets. Learn how we're investing in pet-focused causes and inspiring the next generation through experiences that strengthen the connection between kids and pets.
FIND YOUR PET
ABC of Breeds
Every pet is special, and every breed has its own story. Learn more about dog and cat breeds to help find the one that’s right for you.
Petfinder
Putting people and pets together for over 25 years. Browse pets from our network of over 14,500 shelters and rescues.
FEED YOUR PET
Our Purina Brands
From complete and balanced food for all life stages to treats that help you create special moments with your pets, we've got great options for you.
myPurina App
The essential pet care app for every pet parent! Discover a world of exclusive perks and effortless rewards. Utilize the Pet Food Finder and Pet Food Calculator tools to help select the ideal Purina food and precise feeding amounts for your pets’ unique needs.
CARE FOR YOUR PET
Play + Train + Connect
Experience HAPPi, a free and exclusive dog and cat enrichment program in the myPurina app.
Smart Pet Care
Our mission is to empower pet owners like you with powerful data about your dog or cat, so you can provide better care throughout their life and make more informed decisions about their health.
PET CAUSES
Purple Leash Project
Purina and the Purple Leash Project are helping create more pet-friendly domestic violence shelters so survivors and their pets can stay together and heal together. Explore ways to support the Purple Leash Project and domestic abuse survivors and their pets in your own community.
Service Dog Salute
Since 2018, the Dog Chow Service Dog Salute program has been taking action to help more Veterans with a demonstrated need to obtain a PTSD service dog. Yet there is still lots of work to be done to get these lifesaving dogs in the arms of every Veteran who needs one. Click below to see the simple ways you can help.
Pro Plan Veterinary Support
We’ve dedicated over $3,500,000 million to organizations addressing challenges in the veterinary industry, helping veterinarians focus on what they do best… caring for pets.
KIDS CORNER
Purina Farms Activity Book
Connect the dots, word searches, picture hunts and more! Learn more about the pets who enrich our lives while completing these activity sheets. Some of the activity sheets are for younger kids ages 3-5 and others are for kids ages 6 and up. Pick and choose which ones are the most appropriate and have fun!
Pet Care & Training Tips
Being responsible and caring for pets looks different depending on the age of the child. Check out these age-appropriate tips for how to get children involved in basic care and when the time is right to move on to more advanced training opportunities. Plus, read through general tips about pet health, nutrition and grooming.
Kids 4 Pets Curriculum
We’re helping kids develop empathy, knowledge, and responsibility with their pets. It’s how we’re inspiring the next generation of pet lovers to care with confidence. We believe kids and pets are better together and that’s why we came up with the acronym B.E.T.T.E.R where each letter represents essential pet care needs that kids should remember.
