Purina sponsors several dog shows throughout the year to showcase the best of the best in the canine world.
The Beverly Hills Dog Show airs annually each Spring. It has all the glitz and glamour of an award show and takes place on the heels of awards show season. You’ll see both canine and human celebrities strutting side-by-side on the red carpet at the Beverly Hills Dog Show. Although the youngest of the three Purina-sponsored dog shows, it’s the most star-filled event.
For 19 years, the National Dog Show has become a Thanksgiving Day tradition in many American households. As one of the oldest dog shows in the nation, it follows the Macy’s Thanksgiving Day Parade with even more ceremony and drama. Purina joins the American Kennel Club and NBC in introducing families across the country to this celebration of purebred dogs.
Dog enthusiasts nationwide tune in every year to the prestigious Westminster Kennel Club Dog Show presented by Purina Pro Plan. Broadcast live from Lyndhurst Mansion in 2021, the impressive genetics, top-of-the-line training and unique traits of more than 200 AKC-recognized dog breeds are showcased.
The Purina® Pro Plan® Incredible Dog Challenge brings together the world’s best canine athletes to compete in action-packed events like Dock Diving, Agility and Freestyle Flying Disc. For more than 20 years, these incredible dogs have thrilled audiences with gravity-defying leaps, lightning-fast runs and high-flying catches that will keep you on the edge of your seat.
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