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Dry Dog Food
Product Overview
  • High-quality protein, including lamb as the first ingredient
  • DHA from omega-rich fish oil helps nourish brain and vision development
  • Rich in antioxidants to help support a puppy’s developing immune system
  • Calcium, phosphorus and other minerals help build strong teeth and bones
  • Vitamin A and linoleic acid, an omega-6 fatty acid, promote healthy skin and coat
Available Sizes
  • 6lb

     

    18lb

     

    34lb

Ingredients & Nutrition

Lamb, brewers rice, poultry by-product meal, corn gluten meal, whole grain corn, animal fat preserved with mixed-tocopherols, corn germ meal, oat meal, dried egg product, fish meal, animal digest, dried beet pulp, fish oil, calcium carbonate, potassium chloride, salt, calcium phosphate, choline chloride, L-Lysine monohydrochloride, Vitamin E supplement, zinc sulfate, ferrous sulfate, niacin, manganese sulfate, Vitamin A supplement, calcium pantothenate, thiamine mononitrate, copper sulfate, riboflavin supplement, garlic oil, Vitamin B-12 supplement, pyridoxine hydrochloride, folic acid, Vitamin D-3 supplement, calcium iodate, biotin, menadione sodium bisulfite complex (source of Vitamin K activity), sodium selenite.   M-4472

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Pro Plan Focus Puppy Lamb & Rice Formula provides complete and balanced nutrition for all life stages of dogs.

*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles.
Guaranteed Analysis

Crude Protein (Min)

28.0%

Crude Fat (Min)

18.0%

Crude Fiber (Max)

3.0%

Moisture (Max)

12.0%

Linoleic Acid (Min)

1.6%

Calcium (Ca) (Min)

1.1%

Phosphorus (P) (Min)

0.8%

Vitamin A (Min)

15,000 IU/kg

Vitamin E (Min)

100 IU/kg

Docosahexaenoic Acid* (DHA) (Min)

0.05%

Feeding Guidelines

RECOMMENDED DAILY FEEDING AMOUNTS

Using a standard 8 oz/250 ml measuring cup which contains approximately 112 g of Pro Plan.

 

Maturity1-1/2- 3 months4 - 5 months6 - 8 months9 - 11 months1 - 2 years
(lbs)(cups)(cups)(cups)(cups)(cups)
3 - 121/2 - 2/31/2 - 11/2 - 1Feed as AdultFeed as Adult
13 - 202/3 - 11 - 1-1/43/4 - 111 - 1-1/4
21 - 501/2 - 11-1/2 - 21 - 1-2/31-2/3 - 22 - 2-2/3
51 - 751/2 - 1-2/31-1/2 - 2-3/41-1/3 - 2-2/32-1/3 - 3-1/42-1/2 - 4-1/4
76 - 1002/3 - 2-2/32-1/4 - 43 - 4-1/26-1/3 - 7-3/45-1/4 - 7-1/2
Over 1002-2/3 cups plus 1/4 cup for each 10 lbs of body weight over 100 lbs 4 cups plus 1/4 cup for each 10 lbs of body weight over 100 lbs4-1/2 cups plus 1/4 cup for each 10 lbs of body weight over 100 lbs7-3/4 cups plus 1/4 cup for each 10 lbs of body weight over 100 lbs7-1/2 cups plus 1/4 cup for each 10 lbs of body weight over 100 lbs
(kg)(grams)(grams)(grams)(grams)(grams)
1.4 - 5.456 - 7556 - 11256 - 112Feed as AdultFeed as Adult
5.9 - 9.175 - 112112 - 14084 - 112112112 - 140
9.5 - 22.756 - 112168 - 224112 - 187187 - 224224 - 299
23.1 - 34.056 - 187168 - 308149 - 299261 - 364280 - 476
34.5 - 45.475 - 299252 - 448336 - 504709 - 868588 - 840
Over 45.4299 g plus 28 g for each 4.5 kg of body weight over 45.4kg448 g plus 28 g for each 4.5 kg of body weight over 45.4k504 g plus 28 g for each 4.5 kg of body weight over 45.4k868 g plus 28 g for each 4.5 kg of body weight over 45.4k840 g plus 28 g for each 4.5 kg of body weight over 45.4k

 

Puppies start to nibble solid foods at 3 - 4 weeks of age.  Keep moistened Pro Plan available at all times.  Allow your puppy to eat at will until fully weaned (6 - 8 weeks).  After weaning, Pro Plan can be fed moistened or dry.  For best results, develop a regular feeding schedule such as three small meals a day for younger puppies.  You can gradually reduce to one feeding in the morning and one in the evening as your puppy ages.  The routine should not vary.  As puppies near adulthood, their calorie needs may drop, and your puppy may begin leaving some food in the bowl.  Don't misinterpret this as an indication of dislike for the food.  Instead, begin offering less so your puppy doesn't overeat and stays in ideal body condition.

Nestlé Purina Research indicates that avoiding overfeeding of puppies may help their development.  Maintaining ideal body condition is key to encouraging proper growth in all puppies, especially large breeds.  The indicated amounts are only a guideline.  If your puppy becomes overweight, a reduction of your puppy’s daily food intake may be appropriate.  You may wish to consult your veterinarian about a weight control program.

FEEDING FOR REPRODUCTION

Pro Plan provides the extra nutrition needed by reproducing females in stages of gestation and lactation.  Food consumption may vary during gestation, so feed the amount needed to maintain the pregnant female's ideal body condition.  Food intake may double or even quadruple during lactation.

MAKING THE SWITCH TO PRO PLAN

Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively.  This gradual transition will help avoid dietary upsets.

Provide adequate fresh water in a clean container daily.

For your pet's health, see your veterinarian regularly.

 

CALORIE CONTENT

Metabolizable Energy (ME)

4091 kcal/kg

1856 kcal/lb

457 kcal/cup

Reviews
  • Overall Rating
    4.7/5
96%
Of customers recommend this product
1-10 of 69 Reviews
Pro Plan® FOCUS Puppy Lamb & Rice Formula
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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • KaraboudjanASD
  • September 2, 2017
Loyal pet owner from California, United States

My puppies love this food!!!

All my adult dogs are fed Purina Pro Plan & do quite well on it. As a result I wanted to stick with Purina. I saw that Focus puppy came in lamb & rice so I purchased some and couldn't be happier with the results. The best part is no loose stool, & everyone is growing at at nice controlled weight, which is exactly what you want for a large breed puppy.

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • VizslaMom
  • August 3, 2013
Loyal pet owner from Fishers, Indiana

Vizsla Puppy Thrives

Only food he excels on!  Beautiful coat and very healthy!

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • Jeffguess
  • December 25, 2015
Loyal pet owner from Salem, KY, United States

Thank you for a good dog food

My dog loves it I recommend this dog food to everyone [This review was collected as part of a promotion.]

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • PRTHOMAS
  • March 9, 2018

GREAT TASTE-PUPS LOVE IT

I BOUGHT THIS FOR MY NEW PUPS AND THEY CAN'T GET ENOUGH WHEN IT IS MEAL TIME. [This review was collected as part of a promotion.]

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • kim57
  • October 12, 2014
Loyal pet owner from tx northern panhandle

Excellent Kibble.

I started my German Rottweler pup on the purina lamb and rice 41/2 mths ago and she LOVES IT. Her growth is maximum with a healthy beautiful shiny coat, clear beautiful eyes and enormous ammt of  energy.U know its an excellent food when they have one healthy  solid stool a day.So its going into her  system and not in and out.I get  on her beauty and glistening shiny coat all the time and her size amazes people. She is 86 pds and just turned 6 mths oct 8th.  Remember always fresh clean water. and lots of excercise, especially working breeds. German Rotties ROCK!!!!!! I always reccomend this high quality kibble. Purina Lamb and Rice for puppies. #1 ingredient is lamb that comes in soft chunks along with tasty healthy hard kibble, good for cleaning tarter.My Sadie-Girl loves PURINA LAMB AND RICE!!!!!!!!!!

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • Joyfull
  • March 8, 2017
Loyal pet owner from Abrams, WI, United States

Wonderful!

My Emma loves the taste and is full of energy! Product seems to digest well with our dog

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • Suze6585
  • November 15, 2017
Loyal pet owner from Indiana, PA, United States

Perfect dog food for growing pups!

Our lab had a sensitive stomach and this food straightened her right out. I highly recommend it.

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • Grantley3682
  • August 6, 2013
Loyal pet owner from Palm beach ,fl

best food for my frenchie puppies

I have used a lot of grain free expensive puppy foods, like innova, taste of the wild, solid gold, as well as Iams. I have to say the puppies had really bad diarrahea. Talked to my vet and she recommended pro plan. Puppies stools were amazing.. About three weeks ago and got another puppy and she was fed kirkland Brand food, which is also a premium food. Tried adjusting the puppies to that brand and had issues with that... So I will say I am sold on this lamb and rice and never will switch again...

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • Pearlgirl
  • December 29, 2015
Loyal pet owner from Galveston, TX, United States

It is what it says

Tryed new grain free for sensitive pet and it has worked plus he loves it!

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Pro Plan® FOCUS Puppy Lamb & Rice Formula
  • 5/5
  • CC324
  • September 17, 2018
Loyal pet owner from Decatur, GA, USA

My pups love it!

My breeder and veterinarian recommended Purina Pro Focus lamb and rice for my new puppies. Both dogs love it. They eat three times a day and always cleans their bowls. My vet said Focus was best for my puppies brain development. It must be true because at 10 weeks, we are already learning to sit, down and understand no. We are definitely a Purina Pro family through adulthood.

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