A farmer walks through a field of crops with his dog.

Building Resilience for a Sustainable Future

Our commitment to pets goes beyond quality food – it extends to the ingredients that go into that food. By investing in regenerative farming, we’re not just strengthening our supply chain, we’re helping care for the planet you and your pet call home. Our goal: a resilient system that supports both pets and planet.

Supporting Farmers. And Our Future.

A farmer holds grains of rice in his hand.

Why Invest in Regenerative Practices?

Our commitment to regenerative agriculture and a resilient food system begins on farms in regions where some of our key ingredients, like rice, are grown. These practices help restore ecosystems that support the crops grown by improving soil health, biodiversity, and water retention while helping reduce carbon emissions.

Regenerative practices also strengthen a farm’s ability to withstand climate and environmental challenges – helping ensure a long-term supply of quality, nutritious ingredients for pets everywhere.

Regenerative Practices

A farmer closely inspecting soil in his hands.

Soil Health

Enhances soil fertility and structure, which can help with water retention

A closeup of a bunch of small yellow flowers with a green field in the background.

Biodiversity

Promotes diverse ecosystems to sustain plant and animal life

A farmer extracts a soil sample from his regenerative farm.

Climate Resilience

Builds healthier soils with more organic matter which helps store more carbon to help with climate stability.

A farmer looks closely at his rice grown with regenerative farming practices.

Progress Through Partnership

Purina is helping scale regenerative practices across our supply chain by supporting programs that work directly with farmers in regions where our ingredients are grown. These programs help support farmers with tools and expertise to adopt sustainable practices that work in harmony with nature while also working within the context of their farms.

For example, our rice program focuses on reducing emissions and conserving water, while in Wisconsin we support Producer-led Watershed Groups in accelerating the shift to regenerative agriculture. Championing regenerative farming means investing not just in our ingredients, but in a sustainable future for pets, farmers, and the planet.

Want to Learn More? Let’s Dig In.

Here are some examples of regenerative practices Purina is supporting, as well as their benefits.

A close view of clover cropping, a regenerative farming practice to support soil between main crops.

Cover Cropping

Planting crops like clover or rye between main crops prevents erosion, enriches soil, improves water retention, and reduces nutrient runoff.

Hands holding mulch as part of a regenerative farming practice for better carbon storage and water retention.

Mulching & Crop Residue Cover

Helps prevent weeds, conserve moisture, stabilize soil temperature, reduce erosion, and boost organic matter for better carbon storage and water retention.