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Through Project Blossom, Beyond Pet Food and The Nature Conservancy are working to protect the pollinators who make some of the natural ingredients in Beyond’s recipes possible.

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Pets Make Our World Brighter.
It Turns Out Pollinators Do, Too.


Did you know that pollinators like bees, hummingbirds and butterflies make many of the world’s fruits and vegetables possible? In fact, we can thank pollinators for 1 in every 3 bites of food, including some of the purposeful natural ingredients in Beyond’s cat and dog food recipes. That’s why we created Project Blossom.


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Your Favorite Beyond Pet Food Recipes, Made Possible by Pollinators

Beyond brings you nutrition as nature intended by combining purposeful natural ingredients with added vitamins, minerals and nutrients. And many of those natural ingredients—like our pumpkins, apples and cranberries—are possible because of the hardworking pollinators who help them grow and thrive.

Discover some of our pollinator-powered recipes for pets.

Superfood Blend Salmon, Egg & Pumpkin Dry Dog Recipe

Superfood Blend Salmon, Egg & Pumpkin Dry Dog Recipe

Featuring Natural Pumpkin

Mixers+ Digestive Support Pumpkin for Dogs

Mixers+ Digestive Support Pumpkin for Dogs

Featuring Natural Pumpkin

Beyond Mixers+ Digestive Support for Cats Salmon & Pumpkin Recipe With Accents of Whole Chia Seed

Mixers+ Salmon & Pumpkin for Cats

Featuring Natural Pumpkin

Simply Grain Free Chicken & Egg Dry Dog Recipe

Simply Grain Free Chicken & Egg Dry Dog Recipe

Featuring Natural Apple

Simply Chicken & Oat Meal Dry Cat Recipe

Simply Chicken & Oat Meal Dry Cat Recipe

Featuring Natural Apple

Beyond Simply Indoor Grain Free Wild-Caught Salmon, Egg & Sweet Potato Recipe Dry Cat Food

Indoor Grain Free Salmon, Egg & Sweet Potato Dry Cat Recipe

Featuring Natural Cranberry

Simply Salmon & Brown Rice Dry Cat Recipe

Simply Salmon & Brown Rice Dry Cat Recipe

Featuring Natural Cranberry

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The Nature Conservancy Logo

Our Partner for Pollinators

We believe in The Nature Conservancy and its mission to support a healthy planet where pollinators can thrive. That’s why Beyond has contributed $200,000 to The Nature Conservancy. It’s a first step in doing our part to help protect the pollinators that are so important to the planet we share—and the pets we love.

From small-scale projects like planting wildflower mixes to large-scale ones like managing vast prairie habitats, The Nature Conservancy plays a critical role in sustaining pollinator communities.

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Join the Project Blossom Sustainability Initiative

With actions big and small, you can help protect pollinators and sustain the natural ingredients that nourish people and pets.

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Get Educated

Learning more about these incredible creatures is a powerful way to help protect them and inspire others to do the same.

The Nature Conservancy is a great resource for discovering more about the power of pollinators. Dive in—and prepare to be amazed!


Donate to the Cause

One of the many ways you can help pollinators is by donating to the incredible organizations working tirelessly on their behalf.

Supporting the work of The Nature Conservancy empowers them to continue making a meaningful difference for the pollinators we all rely on.


Start Some Buzz

Start a conversation on social media by sharing some interesting pollinator facts, a monarch migration video, or a photo of your favorite pollinator (Are you team bees, bats or butterflies?).

Follow @beyondpetfood on Instagram for more pollinator content worth buzzing about!


Plant Something

You don’t have to be a master gardener to grow plants that support pollinators! Many pollinators will fly high to visit a window box or balcony garden.

Or, you can carve out a portion of your yard to grow pollinator-friendly plants native to your region.


Get Crafty

Take on a small project that can help sustain pollinator communities in your own backyard.

Build an insect house to attract pollinator bugs, or create a pollinator water source by laying stones in a shallow dish near your garden.

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Share Your Actions with #ProjectBlossom

We’re so inspired by all the ways you’re rallying to support the pollinators in your neck of the woods. Share how you’re
taking action on Instagram using #ProjectBlossom and you could be featured on the @BeyondPetFood feed!

Joe at Monarch waystation

Joe from the Beyond Team planted pollinator plants in his yard and in his neighborhood garden.

Photo: Joe, Beyond Team

bumble bee on purple flowers

@belindabamboo celebrates Earth Day every day for pollinators!

Photo Credit: @ belindabamboo

Video of Native Pollinator plant garden

@frogsandgrubs is showing off her native plant garden, ready for pollinators!

Photo Credit: @frogsandgrubs

swallowtail butterflies will love the zizia this summer

“Swallowtail butterflies will love the Zizia this summer!” – Amanda

Photo Credit: Amanda, Beyond Team

Small DIY Insect Hotel

@musialge placed a DIY insect hotel in her vegetable garden to help pollinators thrive in her corner of the world.

Photo Credit: @musialge

Sarah Pollinator Plants

Plants for pollinators are growing in Sarah’s yard!

Photo Credit: Sarah, Purina Team

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Stay Connected + Receive a $4 Coupon from Beyond

Join our email community for Project Blossom updates, exclusive
savings, and tips on how to feed with purpose!

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From January 1, 2020 to December 31, 2021, Beyond is contributing $200,000 to support The Nature Conservancy. No purchase is necessary to participate in the Project Blossom initiative. The mission of The Nature Conservancy is to conserve the land and waters on which all life depends. More information about the Conservancy is available by mail at 4245 N. Fairfax Drive, Arlington, Virginia 22203, by phone at (800) 628-6860 or at www.nature.org.

Purina trademarks owned by Société des Produits Nestlé S.A. Any other marks are property of their respective owners.