retro picture of young boy with red hair smiling while watching dog eat Purina Dog Chow out of his bowl
Dog Chow 100 Years Logo

Dog Chow: A 100-Year History

Throughout our 100-year history, Dog Chow has believed one thing above all: Dogs deserve our 100—every day, in every bowl. As we celebrate our 100th Anniversary, we renew our commitment to keeping 100% complete, high-quality nutrition accessible to all. 

100 Years of Innovation

A black and white photo of William H. Danforth holding a bag of Purina Chow

1916

The inspiration for the Dog Chow name dates back to World War I, when Purina founder William H. Danforth observes American soldiers fondly calling their meals “chow.” 

A bag of Purina Dog Chow in Cubes from 1926

1926

The creation of Dog Chow helps rescue dogs from a lifetime of table scraps, giving them access to a 100% nutritionally complete dog food crafted just for them. 

A black and white photo from Admiral Bird's Antartic expedition in the early 1930s

1933–1935

Dog Chow fuels the dog sled team on Admiral Byrd’s arduous two-year Antarctic expedition—demonstrating what well-fed dogs and devotion can accomplish.

A Dog Chow advertisment from 1942 stating The Answer to Your Wartime Dog Feeding  Problem

1942

Dog Chow continues to provide American dogs a steady diet amidst severe food rationing and uncertainty during World War II. 

A print advertisment of Purina Dog Chow from the early 1950s

1954

Pioneering a process to craft “kibble,” Dog Chow unveils the first-ever dry dog food—bringing meaty, dog-loved taste to a shelf-stable, no-mess form.

A black and white still from a Purina Dog Chow tv commercial aired in the late 1950s

1957

As the first pet food sold in grocery stores nationwide, the accessibility of Dog Chow helps make dogs a more practical choice as household pets. Dog ownership soars. 

A retro print advertisment For Purina Puppy Chow wet food

1960s–1990s

Dog Chow introduces 100% science-based recipes that are specifically formulated to meet the needs of growing puppies, small-breed dogs, overweight dogs, senior dogs, and more. 

A still from a Purina Dog Chow tv commercial from the 2000s

2000s

A 14-year study proves that feeding Dog Chow to dogs’ ideal body condition over their lifetime can extend dogs’ healthy years by 15% (adding around 1.8 more healthy years). 

An image of a family of four smiling and petting a golden retriever in an outdoor autumn setting

2026

Today, Dog Chow continues its legacy of giving our families our “100” through a steadfast commitment to quality, proven nutrition, and very happy dogs. 

Shop Purina Dog Chow & Puppy Chow

A top down image of Purina Dog Chow dry food in a bowl sitting on a green background
A top down image of Purina Dog Chow wet food in a bowl sitting on a green background
A bowl of Purina Puppy Chow on a light blue background